Legal

Terms of Use

The rules for using Orchly AI: accounts, billing, acceptable use, intellectual property and what happens if things go wrong.

Last updated September 19, 2026

These Terms of Use ("Terms") govern your access to and use of Orchly's website and services (collectively, the "Service"). By accessing or using our Service, you agree to be bound by these Terms. If you disagree with any part of these Terms, you may not access the Service.

1. Acceptance of Terms

By creating an account, accessing, or using Orchly's Service, you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy. If you are using the Service on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms.

2. Description of Service

Orchly provides an AI-powered platform for SEO optimization, content creation, AI search visibility tracking, and related marketing services. We reserve the right to modify, suspend, or discontinue any part of the Service at any time with or without notice.

3. Account Registration

3.1 Account Requirements

To use certain features of our Service, you must:

  • Be at least 18 years old or have parental consent
  • Provide accurate, current, and complete information
  • Maintain and update your account information
  • Maintain the security of your account credentials
  • Accept responsibility for all activities under your account

3.2 Account Security

You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account. You must immediately notify us of any unauthorized use of your account.

4. Subscription and Payment

4.1 Subscription Plans

We offer various subscription plans with different features and limits. Subscription fees are billed in advance on a monthly or annual basis, as selected by you.

4.2 Free Trial

We may offer a free trial period. If you do not cancel before the trial ends, your subscription will automatically convert to a paid plan and you will be charged according to your selected plan.

4.3 Payment Terms

You agree to pay all fees associated with your subscription. Fees are non-refundable except as required by law. We reserve the right to change our pricing with 30 days' notice.

4.4 Automatic Renewal

Subscriptions automatically renew unless cancelled before the renewal date. You may cancel your subscription at any time through your account settings.

5. Acceptable Use

5.1 Permitted Use

You may use our Service only for lawful purposes and in accordance with these Terms. You agree not to:

  • Violate any applicable laws or regulations
  • Infringe upon the rights of others
  • Transmit any harmful, offensive, or illegal content
  • Attempt to gain unauthorized access to our systems
  • Interfere with or disrupt the Service
  • Use automated systems to access the Service without permission
  • Reverse engineer, decompile, or disassemble the Service
  • Resell or redistribute the Service without authorization

5.2 Content Standards

You are responsible for all content you submit through the Service. You represent and warrant that:

  • You own or have the right to use all content you submit
  • Your content does not violate any third-party rights
  • Your content is accurate and not misleading
  • Your content complies with all applicable laws

5.3 Prohibited Competitive Use

You are strictly prohibited from using the Service if you are, or are affiliated with, a competitor of Orchly. For purposes of this section, a "competitor" is defined as any individual, company, or entity that:

  • Offers products or services that compete with Orchly's AI-powered SEO, content optimization, or AI search visibility tracking services
  • Develops, markets, or sells similar or competing software, platforms, or services
  • Is in the business of creating, developing, or providing SEO tools, content optimization platforms, or AI search monitoring solutions

If you are a competitor or affiliated with a competitor, you may not access or use the Service for any purpose, including but not limited to:

  • Evaluating, analyzing, or benchmarking our Service
  • Gathering competitive intelligence or market research
  • Copying, replicating, or reverse engineering our features, functionality, or technology
  • Using our Service to develop, improve, or enhance competing products or services

We reserve the right to immediately terminate your account and access to the Service if we determine, in our sole discretion, that you are a competitor or using the Service for competitive purposes.

5.4 Prohibition on Copying and Competitive Development

You expressly agree that you will not:

  • Use the Service, or any information obtained from the Service, to develop, create, or build any product, service, or technology that competes with or is substantially similar to Orchly's Service
  • Copy, replicate, imitate, or reproduce any features, functionality, user interface, algorithms, methodologies, or proprietary technology of the Service
  • Extract, scrape, or systematically collect data, insights, or information from the Service for the purpose of building competing products or services
  • Use the Service as a reference, template, or foundation for developing competing solutions
  • Share, disclose, or make available any proprietary information, trade secrets, or confidential features of the Service to third parties for competitive purposes
  • Employ any techniques, methods, or approaches learned from using the Service to develop competing offerings

Any violation of this section constitutes a material breach of these Terms and may result in immediate termination of your account, legal action, and claims for damages including but not limited to lost profits and injunctive relief.

6. Intellectual Property

6.1 Our Rights

The Service, including all content, features, functionality, technology, algorithms, methodologies, user interfaces, designs, and proprietary information, is owned by Orchly and protected by copyright, trademark, trade secret, and other intellectual property laws. You may not copy, modify, distribute, create derivative works, reverse engineer, or use any aspect of the Service to develop competing products or services without our express written permission.

All proprietary information, including but not limited to our AI models, optimization algorithms, data processing methods, feature implementations, and business logic, constitutes valuable trade secrets of Orchly. Unauthorized use, disclosure, or reproduction of such information is strictly prohibited and may result in severe legal consequences.

6.2 Your Content

You retain ownership of content you submit to the Service. By submitting content, you grant us a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, and distribute your content solely for the purpose of providing and improving our Service.

6.3 Feedback

Any feedback, suggestions, or ideas you provide about the Service may be used by us without obligation or compensation to you.

7. Service Availability

We strive to maintain high availability of our Service but do not guarantee uninterrupted or error-free operation. We reserve the right to:

  • Perform scheduled maintenance
  • Modify or discontinue features
  • Limit access during high demand
  • Suspend accounts that violate these Terms

8. Data and Privacy

Your use of the Service is also governed by our Privacy Policy. We collect, use, and protect your information as described in our Privacy Policy. By using the Service, you consent to our data practices.

9. Third-Party Services

Our Service may integrate with or link to third-party services. We are not responsible for the content, privacy practices, or terms of third-party services. Your use of third-party services is at your own risk.

10. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. WE DISCLAIM ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO:

  • Merchantability and fitness for a particular purpose
  • Accuracy, completeness, or reliability of content
  • Uninterrupted or error-free operation
  • Security or freedom from viruses or harmful code

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, ORCHLY SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO:

  • Loss of profits, revenue, or data
  • Business interruption
  • Cost of substitute services

OUR TOTAL LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM.

12. Indemnification

You agree to indemnify, defend, and hold harmless Orchly and its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including legal fees) arising from:

  • Your use of the Service
  • Your violation of these Terms
  • Your violation of any third-party rights
  • Content you submit through the Service

13. Termination

13.1 Termination by You

You may cancel your account at any time through your account settings. Upon cancellation, your access to the Service will end at the conclusion of your current billing period.

13.2 Termination by Us

We may suspend or terminate your account immediately, without notice or refund, if you:

  • Violate these Terms, including but not limited to competitive use restrictions
  • Are identified as a competitor or are using the Service for competitive purposes
  • Engage in fraudulent or illegal activity
  • Fail to pay fees when due
  • Use the Service in a manner that harms us or others
  • Attempt to copy, reverse engineer, or develop competing products using our Service
  • Breach any intellectual property rights or confidentiality obligations

13.3 Effect of Termination

Upon termination, your right to use the Service will immediately cease. We may delete your account and data, subject to our data retention policies and legal obligations.

14. Dispute Resolution

14.1 Governing Law

These Terms shall be governed by and construed in accordance with the laws of [Your Jurisdiction], without regard to its conflict of law provisions.

14.2 Arbitration

Any dispute arising out of or relating to these Terms or the Service shall be resolved through binding arbitration in accordance with the rules of [Arbitration Organization]. You waive your right to a jury trial and to participate in class actions.

15. Changes to Terms

We reserve the right to modify these Terms at any time. We will notify you of material changes by:

  • Posting the updated Terms on our website
  • Sending an email to your registered address
  • Displaying a notice in the Service

Your continued use of the Service after changes become effective constitutes acceptance of the modified Terms.

16. General Provisions

16.1 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Orchly regarding the Service.

16.2 Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full force and effect.

16.3 Waiver

Our failure to enforce any provision of these Terms does not constitute a waiver of that provision.

16.4 Assignment

You may not assign or transfer these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, or sale of assets.

17. Contact Information

If you have any questions about these Terms, please contact us: