What is Orchly? The AI search visibility platform
Orchly shows you what ChatGPT, Perplexity, Gemini and Google say about your brand, then runs agents that fix it. How the platform fits together.
Orchly is an AI search visibility platform. It checks what ChatGPT, Perplexity, Google AI Overviews and other AI engines say about your brand, shows you why, and then runs agents that fix the gaps: new articles, page refreshes, technical fixes and off-site outreach.
Your buyers now ask AI for recommendations before they ever click a link. If you’re not in those answers, you’re not on the shortlist. Orchly is built around one loop: find what AI says, then fix it.
The quick start guide takes about ten minutes. Come back here when you want the full map.
What does Orchly track in AI search?
The starting point is AI Visibility. You track prompts, the real questions buyers type into AI engines, and Orchly runs them every day to see who gets mentioned, who gets cited and in what order.
ChatGPT, Google AI Overview and Perplexity are included in every plan. Gemini, Google AI Mode and Claude can be added from Plan & usage.
| If you want to know | Read this |
|---|---|
| How often AI engines mention you, and your share of voice | Track AI visibility |
| Which prompts mention you and which don’t | Track AI prompts |
| Which pages AI engines cite as sources | Track AI citations |
| Which competitors win the answers you lose | Compare competitor visibility |
| The hidden searches AI runs behind one question | Query fan-out |
| How AI describes you, and where it gets facts wrong | AI perception and fact check |
| Whether AI recommends your products when people shop | Shopping visibility |
| Which AI bots crawl your site and how many visitors AI sends | AI traffic |
What about Google and organic SEO?
AI answers lean heavily on pages that already rank, so Orchly keeps organic search in the same place. The Organic Traffic dashboard pulls clicks, impressions, CTR and position from Google Search Console, sessions and revenue from GA4, and Bing data too. See the organic search dashboard.
Page 360 puts all of it on one row per page: Search Console, GA4, AI citations, AI crawls and Site Health. It’s the fastest way to spot a page that ranks but never gets cited. See Page 360.
How do agents fix what Orchly finds?
Tracking tells you where you stand. Agents do the work to move it. Under Content & Action in the sidebar you’ll find three of them:
- Content Agent writes new articles and refreshes pages that are slipping, on a board from Suggested to Published. See the Content Agent board.
- Activation Agent works off-site. It finds Reddit threads to join and backlink opportunities to pitch. See Reddit and backlinks.
- Site Health Agent audits your site for Google and for AI answer engines, then fixes issues on your CMS or writes them up for your team. See how to audit your site.
You stay in control. Agents ask before they publish, spend credits or remove data. See how to use Ask Orchly.
Where do I start each day?
Home is the daily view. It has a box to ask Orchly anything, a Performance snapshot of AI visibility, AI referral traffic, AI bot visits, organic impressions and clicks, and a list of Opportunities identified by Orchly AI that you approve or dismiss.
Click Approve to send an opportunity to the right agent’s backlog, Review to see the data behind it first, or Dismiss to drop it. Approved content ideas land on the Content Agent board.
What is Ask Orchly?
Ask Orchly is the lead agent. It answers questions about your data, writes and edits content, and runs your other agents. The Ask Orchly button in the header opens it on any page. See how to use Ask Orchly.
The sidebar has a Browse | Agent switch. Browse holds the analytics and agent pages. Agent mode is where you chat and build: Ask Orchly, Skills, Tables, Documents, Scheduled, Brand Brain, your agents and recent conversations.
From there you can build your own agents, give them skills, put them on a schedule or run them across a table.
What is Brand Brain?
Brand Brain is what every agent knows about your business: company and product facts, competitors, strategy, tone of voice, visual identity, files and your website. Orchly fills most of it during setup. It’s also what Orchly checks AI answers against when it fact-checks them. Start with how to set up Brand Brain.
Workspaces, websites and credits
- Workspaces keep each brand or client apart, with their own data, integrations and agents. Agencies usually run one per client.
- Tracked prompts are counted across every workspace in your organization.
- Credits pay for agent work like writing, research and images. AI visibility tracking doesn’t use credits. See how credits work.
Where to go next
- Run the quick start to create your workspace.
- Connect Google Search Console so organic data flows in.
- Research prompts with Orchly AI and start tracking.
- Connect your CMS so agents can publish.